1. What is a cookie?
Cookies are small text files or pieces of information that are stored on your computer or mobile device (such as a smartphone or tablet) when you visit our Digital Media. A cookie will usually contain the name of the website/application from which the cookie has come from, the duration of the cookie (i.e., how long the cookie will remain on your device), and a value, which is usually a randomly generated unique number. Cookies are designed as a reliable mechanism to store status information on websites (such as items added to the shopping cart) or to record the user's browsing habits (including clicking certain buttons, logging in or recording past pages visited), but they can also be used to remember information previously entered by the user in form fields (e.g. names, addresses, passwords and credit card numbers).
Browsers can automatically accept or reject cookies, although you can change these settings. The help menu of most browsers shows you how to change your browser settings regarding cookies, how the browser notifies you when you receive a new cookie and how to disable cookies altogether. You can also disable or delete cookies that you have previously accepted if you wish. To find out how to manage cookies on the following browsers, follow the link provided:
For specific cookies, we will also provide further information on how to reject a cookie (see below).
Cookies can do this because our Digital Media can read and write these files, enabling them to recognise you and remember important information that will make your use of our Digital Media more convenient (for example by remembering preference settings).
3. What are the different types of cookies we use?
The types of cookies that we may use can be either session or persistent, or first-or third-party cookies.
a. Essential Cookies
Essential cookies are first-party cookies which are strictly necessary for our Digital Media to work and to use its services and features. Without these cookies, our Digital Media will not perform as smoothly for you as we would like it to, and we may not be able to provide the Digital Media or certain services or features thereof you request.
We also use technical cookies which allow our Digital Media to remember choices you make (such as your username, language or the region you are in) for customization and personalization purposes. These cookies do not gather any information about you that will be used for advertising purposes or to remember your browsing history on the internet.
Who is placing the cookie?
Device Identifier Cookie: Pernod Ricard installs a cookie on your computer which identifies you and tells the website/application that you are logged in.
User Local Cookie: Pernod Ricard installs a cookie which is used to remember local specific selections made by you such as language preferences.
These cookies are necessary to the operation of our Digital Media, are considered as non-privacy intrusive cookies improving internet experience and therefore, do not necessitate consent and you cannot opt-out to their use.
b. Analytics Cookies
Our Digital Media may also use Google Analytics cookies. These third-party cookies collect information about how you use and move around our Digital Media. For example, these will keep track of what pages are most visited, Internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information to analyze trends, to administer the Digital Media, to track users’ movements around our Digital Media and to gather demographic information about our user base as a whole.
Our Digital Media use the following analytical cookies:
Who is placing the cookie
Persistent and session ID cookies
Google Analytics: The cookies Google Analytics work together to give us information about how people use our Digital Media.
To opt-out of being tracked by Google Analytics cookies on all the websites you visit, go to http://tools.google.com/dlpage/gaoptout.
To opt-out of being tracked only on this Website, please notify our Data Protection Officer at firstname.lastname@example.org
c. Marketing and profiling cookies
We work with third-party advertising companies to serve ads while you are visiting our Digital Media and permit these companies to place and access their own cookies on your device while serving advertisements on our Digital Media. These companies may use information obtained through their cookie (which does not include your name, address, e-mail address or telephone number) about your visits to our and other websites/applications, in combination with non-personally identifiable information about your purchases and interests from other online sites to provide advertisements about goods and services of interest to you.
Our Digital Media uses the following advertising cookies:
Who is placing the cookie
Profiling tag. BlueKai installs a tracker on the user's device which collects data on the browsing of the user on different websites using the tracker's unique ID number. Pernod Ricard uses the data to profile the users and define detailed market segments, for use in the marketing campaign strategy.
Advertising Cookie. The Google advertising cookies are used to customize ads on Google properties, like Google Search. For example, these cookies are used to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website.
To opt-out of being tracked by BlueKai on all the websites you visit, go to http://www.bluekai.com/consumers.php#optout.
To opt out of being tracked by Google advertising cookies on all the websites you visit, go to http://tools.google.com/dlpage/gaoptout.
To opt-out of being tracked only on our Digital Media, please contact our Data Protection Officer at email@example.com.
We also use Flash Cookies (also known as Local Stored Objects) and similar technologies to personalize and enhance your online experience.
You can learn how to manage Flash Cookies by visiting the following website: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager06.html.
Please note that rejecting Flash cookies is likely to mean that our Digital Media will not operate properly and accordingly you will not be able to take full advantage of the Digital Media.
To opt-out of being tracked only on our Digital Media, please email our Data Protection Officer at firstname.lastname@example.org.
4. How long are cookies stored?
Your personal data will only be processed for as long as is necessary to achieve the purposes described above or until you inform us about your intention to opt-out of being tracked unless we or other third parties have an overriding interest in keeping your personal data identifiable or if there is a legal or regulatory obligation or a court or administrative order preventing us from making the data unidentifiable.
5. What happens if you do not accept cookies?
Except for cookies that are essential, the cookies described above will only be installed on your computer if you continue browsing after reading the banner that appears on the homepage.
Please note that if you turn off or disable cookies, it may be impossible for you to log into your account, view content or use other features of our Digital Media. You will also find that parts of our Digital Media will either not work at all or behave unexpectedly.
If you use different devices to view and access our Digital Media (for example, your computer, smartphone, tablet, etc.), you will need to ensure that each browser on each device is adjusted to match your cookie preferences.
6. How to contact us?
If you have any questions, comments, or concerns, please email our Data Protection Officer at email@example.com.
7. Changes to Cookies Policy